Manager, Insights & Analytics

Major League Soccer


Position Summary

The Manager, Insights & Analytics will work with the senior digital team to optimize digital content and product performance. This person will coach internal and external stakeholders on how best to use available data, to optimize content and to increase traffic and engagement on digital platforms.


Primary Responsibilities

  • Collaborate with the Digital team and broad marketing team to translate digital metrics from dashboard to actionable insights
  • Leverage data to understand our fans in depth, identify areas of opportunity, and help execute projects to drive growth and engagement of MLS users
  • Develop processes and drive performance optimization around main digital KPIs (Video Views, Content Created, Digital Revenue, etc.)
  • Create suite of weekly and monthly dashboard to communicate trends and metrics to MLS executive team
  • Work with product and content teams to use data to optimize product and content performance
  • Help institute best practices for data usage at League and all 22 Clubs
  • Document and record data definitions and structure as well as specifications for business intelligence reports and dashboards


Additional Responsibilities

  • Additional responsibilities as assigned


Education and Experience

  • Bachelor’s Degree (in Mathematics, Statistics, or Economics)
  • 5-8+ years of experience (must include 2+ years of quantitative or statistical analysis experience)


Required Skills

  • In-Depth knowledge of digital analytic systems (Google Analytics, Chartbeat, Crimson Hexagon, etc.)
  • Experience with BI tools (ex. Tableau)
  • Experience working in digital media with a content publisher or technology company
  • Strong analytical skills, ability to create business models
  • Superior organization, project management skills and attention to detail
  • High level of commitment to quality work product and organizational ethics, integrity and compliance
  • Ability to work effectively in a fast paced, team environment
  • Strong interpersonal skills and the ability to effectively communicate, both written and verbally
  • Proficiency in Word, Excel, PowerPoint and Outlook
  • Demonstrated decision making and problem solving skills
  • Detail-oriented with the ability to multi-task and meet deadlines with minimal supervision

Desired Skills

  • Knowledge of the Spanish Language or an International Language (business proficiency)
  • Knowledge of the sport of soccer
  • Ability to travel and to work non-traditional hours, including evenings, weekends, and holidays

To apply for this job please visit the following URL:,-insights-&-analytics/job →